Lexus Debuts Interactive Film for CT 200h Compact Hybrid

Lexus wants to give people a chance to call the shots in a new video campaign focusing on its upcoming 2011 CT 200h five-door hatchback. It's called "Dark Ride".

The luxury marque is making a short action film with a recognizable star racing around it a new model. Now you're thinking, "Wait, didn't BMW do this a while back? And Audi (kind of), more recently?"

Ah, but those films weren't interactive...

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Japanese Grudge Match: Nissan GT-R vs. Lexus LFA

There's only so much that can be said about a drag race between a Nissan GT-R and the Lexus LFA. It's a traditional competition pitting Japan's two Euro-fighting high-tech supercars against each other in an attempt to figure out which one is faster in the quarter mile.

No matter who's faster, the better buy should be clear. At a $300,000+ price gap, it won't be hard to figure it out; on the other hand, exclusivity has no price.

Thankfully, Motor Trend showed us how the duel would play out. While informative, it ain't Top Gear with the Jezza. To watch it through Motor Trend's eyes, check it out after the break.

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Lexus' LX570 gets Invaded by ASI [with Video]

Japan's tuning specialist, ASI, thinks the Lexus LX570 full-size SUV needs a good ol' bump in styling and performance.

The tuner's Invader package takes care of the looks, although there has been no news yet of what engine upgrades are supplied. With the basic 5.7 liter churning out 381 horsepower, any intake/exhaust/ECU tuning would likely bring that number above 400.

ASI has bigger plans than just the standard tune-job, though, with a nigh-600 horsepower package on the way. It should run to 60 in under 5 seconds.

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